The global portable automotive Wi-Fi router market value was USD 1.09 billion in 2020. The global portable automotive Wi-Fi router market is forecast to grow at a compound annual growth rate (CAGR) of more than 15% during the forecast period from 2021-2027. 

In an automobile, a portable Wi-Fi router provides uninterruptible internet connectivity while in motion. These devices plug and play and can be used to connect the vehicle to the internet. Portable routers enable users to move them from one location to another without interruption in their network connectivity. 

Factors Affecting the Market

• The increasing technological advancements in automotive design and the technological developments made by technology-driven companies open up a world of business opportunities. 
• In-vehicle connectivity is increasing due to infrastructure development to offer connected cars, automated driving assistance, and in-vehicle infotainment systems. It is driving market growth worldwide.
• The widespread adoption of cloud-based solutions, increased use of automotive telematics solutions, and the rise of cloud technology have all positively impacted global market growth. 
• The high cost of advanced technologies and the lack of uninterrupted online connectivity will likely hamper the market growth during the forecast period.
• Several factors, such as low internet connectivity and the proliferation of connected cars, will contribute to the market growth during the forecast period.

Impact Analysis of COVID-19 

Global challenges such as economic, humanitarian, and healthcare are unprecedented in COVID-19.

A rapid spread of the disease has negatively affected the global automotive industry, causing vehicle demand to decline.

During the pandemic, personal mobility will be the preferred mode of last-mile transportation, and advanced safety and security systems for electric vehicles will register a reasonable growth rate.

Due to increasing levels of working from home, canceling trips, and forgoing outings to restaurants and grocery stores, the mobility industry, including bicycles, mopeds, and e-scooters, is facing devastating losses in revenue and ridership.

Some countries will be able to fill the demand & supply gap by the end of 2020, leading to the registration of new cars. It occurred because people wanted to avoid public transportation for local commuting.

Regional Overview

The Asia Pacific market will grow at a higher CAGR during the forecast period from 2021-2027. Due to the presence of various automotive manufacturers and their plans to expand their production capabilities in the region, developing and developed countries such as China, India, and Japan are the major contributors to the rapid growth of this market. Moreover, the high number of production and sales of passenger cars in the region can boost the market for portable automotive Wi-Fi routers. 

Key Players

The leading prominent players in the global portable automotive Wi-Fi router market are:

• Huawei Technologies Co., Ltd
• Cradlepoint, Inc.
• Cisco Systems
• KuWFi Technology Co., Ltd.
• Sierra Wireless
• HooToo
• Teldat Group
• Shenzhen Zhiguanghong Technologies Co., Ltd
• ZTE Corporation
• Guangzhou Gaoke Communications Technology
• Other Prominent Players

Segment Overview

The global portable automotive Wi-Fi router market segmentation focuses on Vehicle Type, Sales Channel, Vehicle Class, Application, and Region.

Segmentation based on Vehicle Type

• Passenger Car
• Light Commercial Vehicle
• Heavy Commercial Vehicle

Segmentation based on Sales Channel

• OEM
• Aftermarket

Segmentation based on Vehicle Class

• Mid-priced
• Luxury

Segmentation based on Application

• Driver Assistance
• Safety
• Entertainment
• Well-being
• Vehicle Management
• Mobility Management

Segmentation based on Region

• North America
• The U.S.
• Canada
• Mexico
• Europe
• Western Europe
• The UK
• Germany
• France
• Italy
• Spain
• Rest of Western Europe
• Eastern Europe
• Poland
• Russia
• Rest of Eastern Europe
• Asia Pacific
• China
• India
• Japan
• Australia & New Zealand
• ASEAN
• Rest of Asia Pacific
• Middle East & Africa (MEA)
• UAE
• Saudi Arabia
• South Africa
• Rest of MEA
• South America
• Brazil
• Argentina
• Rest of South America